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All the latest news, views and random musings from across Engine. Got an opinion? Then leave us a comment or say hello on Twitter using @EngineLondon

DATE
WHAT IS "SOCIAL MEDIA" ANYWAY?
11TH AUGUST 2015 0 Comments

The term “social media” has outgrown its usefulness. It was helpful as a transitional term, a phrase that helped us describe destinations, apps, and behaviors that we’d never seen before. But it has taken root in advertising, becoming enshrined in job titles and even defining entire agencies. At Deep Focus, we’re looking beyond the “social” label, and engaging instead with the ...

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THE CHANGING FACE OF DIRECT MARKETING
4TH AUGUST 2015 0 Comments

About three years ago, the industry we knew as "direct marketing" slowly started to be red...

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OUR LITTLE BIT
3RD AUGUST 2015 0 Comments

On the 16th July, Team Engine ventured to Bethnal Green for a day of good deeds, DIY and ‘Ground F...

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SYNERGY HELP SSE MAKE FOOTBALL HISTORY
31ST JULY 2015 0 Comments

This weekend sees the SSE Women’s FA Cup Final played at Wembley for the first time in the tournam...

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AWARDS SHOWS: THE CATEGORY CONUNDRUM
30TH JULY 2015 0 Comments

The last time I sat on the Cannes Lions jury was 2009. How much and how little has changed in six ye...

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WHAT TO SAY WHEN SOMEONE ASKS “WHAT IS DIGITAL?”
24TH JULY 2015 0 Comments

There is one question that almost every client I’ve worked with on Transform’s strategic proje...

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INNOVATING FOR THE FUTURE SUCCESS OF THE NHS
22ND JULY 2015 0 Comments

Squaring the circle of continuous innovation in the health service, while finances are squeezed has ...

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THE GREATEST SHOW ON EARTH!
14TH JULY 2015 0 Comments

Last Thursday, 60 Great Portland Street bore witness to the greatest show on earth, as the Engine Ci...

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