BLOGS

All the latest news, views and random musings from across Engine. Got an opinion? Then leave us a comment or say hello on Twitter using @EngineLondon

DATE
NICK LAMBERTH: CHANGING HOW AGENCIES THINK ABOUT TECH
4TH MAY 2017 0 Comments

Executing the perfect ad campaign takes an incredible combination of art, science and business acumen, which has grown increasingly difficult to achieve over the past decade. Media plans that originally took months to plan out now must be turned around in days in order to stay competitive. Agencies know this. To solve the problem, they turned to the growing 'ad tech' space to drive efficie...

Continue Reading...
INTERVIEW WITH ENGINE'S GLOBAL CMO ZOE CHURCH
2ND MAY 2017 0 Comments

Zoe talks to TheNextGag about the importance of attracting the right talent, what clients are lookin...

Continue Reading...
NUFU: A NEW BESPOKE ON-SITE AGENCY OFFER
27TH APRIL 2017 0 Comments

Following increasing client demands for always-on content and design capability, we're excited ...

Continue Reading...
HIP HOP, AS DISRUPTION
20TH APRIL 2017 0 Comments

I was an emcee, first. ‘Rapping” and “breathing” have lived as synonyms for one another...

Continue Reading...
THE WINNER BAKES IT ALL: THE GREAT ENGINE BAKE OFF RETURNS
28TH MARCH 2017 0 Comments

After 2016’s BBC/Channel 4 Bake Off scandal left Engine’s many baking enthusiasts weeping into t...

Continue Reading...
BE BOLD FOR CHANGE
28TH MARCH 2017 0 Comments

The theme for this year's International Women's Day was  “Be Bold For Change”. And tha...

Continue Reading...
FUTURE OF TV IN BINGE-WATCHING WORLD
14TH MARCH 2017 0 Comments

A 2015 study found that, of 16-34-year-old viewers with broadband, only 39% of the TV they watch in ...

Continue Reading...
E.ON'S EPIC JOURNEY
3RD MARCH 2017 0 Comments

This weekend we launched ‘Epic Journey’ our new integrated campaign introducing t...

Continue Reading...