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Badabing Badabagels: Robert De Niro arrives in Bolton
14TH MAY 2019
Our latest Warburtons blockbuster takes a slightly darker turn when Hollywood legend, Robert De Niro turns up with his ‘family’ to thwart Warburtons’ bagel sales.
Furious that the UK’s most loved bakery brand is rising-up in the bagel business and threatening New York’s reputation as the home of the bagel, De Niro and his mobsters descend on Bolton to take over Warburtons’ bakery business. Following the footsteps of the Muppets, Sylvester Stallone and Peter Kay, De Niro paints a picture for Jonathan Warburton (yes, it’s really the man himself) of his vision...
De Niro and his cronies plan to pass Warburtons Bagels off as their own, rebranding them ‘GoodBagels’ and then burying the competition. When Jonathan asks how the story ends, De Niro ominously responds, “not well”.
Watch the 120” ad here.
Billy Faithfull, ENGINE
Matthew Freud, freuds
Charlie Gee and Tian Murphy
Agency TV Producers
Integrated Project Manager
Another Film Company
Music be Ed White/Leland